How Video Games can teach you about Marketing

How Video Games can teach you about Marketing

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As one of the most popular forms of entertainment nowadays, video games are enjoyed by people of all ages worldwide. But what many don’t know is that, in addition to being a great source of fun, video games can also be quite educational.

And while there are various ways in which playing video games can help improve different skills, such as problem-solving or hand-eye coordination, did you know that they can also teach you a thing or two about marketing? That’s right – thanks to the fact that many modern video games involve some form of marketing, such as product placement or in-game advertising. Whether you consider FIFA’s football or YellaWood 500 Nascar, each game can teach you various aspects of business just by playing and a little observation.

So, if you’re interested in learning more about marketing and how it works in the real world, here are some examples of how video games can teach you about this field.

How can video games help you learn about business?

Several business simulation games can help you learn about different aspects of running a business. These games can teach you everything from marketing and finance to production and logistics. Playing these games, you can better understand how companies operate and what success brings.

What are some specific business concepts that video games can help you understand?

There are a few specific business concepts that video games can help you understand, such as supply and demand, marketing, and customer service. Games that simulate businesses, such as tycoon games or management games, can give you a good understanding of how these concepts work in the real world. You can also learn about these concepts by playing business-themed board games or card games.

What is “Supply and demand”?

In the business world, supply and demand is a fundamental economic concept that refers to the relationship between the availability of a good or service and the number of people who want or need that good or service. The law of supply and demand states that when there is more demand for a product than available supply, the product price will go up. On the other hand, if there is more available supply than demand, the price will go down.


Gaming also teaches marketing by allowing you to create and execute marketing campaigns to promote your product or service. You can learn about different marketing strategies, such as online advertising, public relations, and direct marketing, by playing games that require you to market a virtual product or service. In addition, many business simulation games allow you to try different pricing strategies to see how they affect sales.

Finally, video games can also help you understand customer service.

This is because most games require you to interact with other players to progress. As such, you need to learn how to communicate effectively with others and provide them with the help or information they need. In addition, many business simulation games also include a customer service component, where you must deal with unhappy customers and try to resolve their issues.

What skills can you develop by playing video games that would be beneficial in a business setting?

Several skills are developed by playing video games that would benefit a business setting. These include:

  • Strategic thinking and planning
  • Problem-solving
  • Decision making
  • Creativity
  • Flexibility and adaptability
  • Teamwork
  • Leadership
  • Communication

To sum up, video games can teach people about marketing by allowing players to make in-game purchases and providing a model for creating customer loyalty.