How Does a Money-Making Game App Work?

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No matter if you are a casual gamer or a professional, everyone wants to earn money while playing games. Well, even though games are created purely for entertainment purposes, now the developers have started thinking about creators that help gamers generate revenue.

However, you may already know about some games, right? But how do these money-making game apps work? So, if you want to take advantage of this app, then make sure to read this guide until the end.

How Would These Money-Making Games Revenue Models Define?

There are several revenue models in which these money-making apps work. So, let’s check out those distinct models:

  1. In-App Purchases: If you play games like PUBG or Free Fire, then you may already know about the in-game or in-app purchases. It is basically your virtual investment in the game to purchase skins, outfits, or other related accessories. However, when you purchase anything using your real money, the game maker earns.
  2. Ad Revenue: Although most premium games like PUBG are ad- free, there are some apps that mainly earn from ad revenue. The developer makes the game in a way that will display to you during the gameplay, between levels, or in-game shops. There are many ways they earn click ads impressions, clicks, or conversions.
  3. Subscription Service: There are also many applications that offer monthly or yearly subscriptions where, as a user, you have to pay some recurring fee, also known as a subscription amount, to access premium levels or features of the game.
  4. Affiliate Marketing: Nowadays, many games are involved in affiliate marketing and promote third-party products within the game. Although this revenue model is less popular than others, it still has a huge effect.

What Are The Best Platforms for Apps to Generate Revenue?

When talking about the best platform for games or apps to generate revenue, then as we all know Google itself is the biggest platform. Yes, Android has about 75.82 percent market share while iOS has only 22.9 percent. However, this is where Apple defeated Android due to dominance in the market in terms of generating revenue.

How much money do apps make per ad?

On average, the games earn $0.02 per ad impression in-game advertising. There are three types of ads that you will see in the games:

  1. Interstitial Ads: It ranges from around $1 to $3.
  2. Banner Ads: They get around $0.10 per click.
  3. Video Ads: It will range from between $5 to $10.

So, as we already have mentioned how much money the money-making games earns. However, we can assume that on an average app earning per download might range between $0.60 to $1.20. Well, in case you need further info regarding this topic, you must read more..

Do all money-making game apps require players to spend money?

I would say no! Not all money-making games force you to spend money to access their game. It’s totally your choice whether you want to buy anything in the in-game store or not. But, yeah, for sure, to access additional features or premium content, you have to spend some amount of subscription money.

What are some common pitfalls to avoid when monetizing a game app?

Here are some common things that you need to avoid while monetizing a game app:

  1. Overly intrusive advertising.
  2. A lack of engagement and feedback from players.
  3. Deceptively or aggressively monetizing.
  4. Insufficient value provided in return for purchases.

As a developer, I suggest you always think about your users and give them long-term sustainability when monetizing games.

So, that’s all we have for you on how these money-making game apps work. It’s my hope that this article has helped you. Nevertheless, comment below and let us know if you want to know more about these money-making apps.